Thursday 6 November 2014

Make call tracking system your ally

Let’s ask a straightforward question - why do marketers use call tracking at all? The answer is however simple – marketers use call tracking because they want to close the loop on their marketing spend.

The logic is thus pretty simple – if you are not using online call tracking or telephone call tracking then you are not getting the credit for a portion of the work which you may be doing. This is because for many businesses, especially for the local businesses, call is indeed a predominant lead channel. In fact, 64% of local businesses say calls are the best leads they receive. And this is where the significance of telephone call tracking system comes into play. 

It is also to be mentioned that local businesses aren’t the only ones that cares about phone calls. If the marketing department of any organization is not using call tracking to analyze lead data and to measure ROI they would not be getting credit for 30 percent of the revenue they generate.

So, how do the agencies use online and telephone call tracking?

Every organization big, small or midsized value call tracking because it provides client stickiness; it helps agencies acquire and retain clients.

Take greater control of your business with real time call tracking solution. Tracking every inbound call will enable you to make better informed decisions, easily evaluate the effectiveness and ROI of your marketing campaigns plus deliver real time business intelligence on internal systems and processes.

Moreover; if an agency has a dissatisfied client, call tracking data can keep that client from leaving. Organizations can also use online call tracking to optimise your online campaigns and to maximise your ROI. Well; what’s more? Never miss a potential sales call again with AVANSER's Missed Call Notifications! Further an automated announcement that identifies the ad source which generated the call. Make call tracking system your ally and encourage direct customer engagement.

For more information please visit: http://www.avanser.com.sg/





No comments:

Post a Comment