Friday 24 October 2014

You can now track online advertising

Without much ado about anything let us come to the point straight – you can now track online advertising, ad source and even track your leads. It’s no magic and now as the call tracking system stand as a staggering reality lead tracking becomes easier.

As a matter of fact; if you are advertising online and some or all of your sales come from phone calls or in person meetings, then you surely know that it’s no way easy to calculate your return on investment (ROI) from your ad spend. This is where you need a solid tracking system to track ad source. Let’s not deny; if you can’t track the sales back to the ads and keywords or websites that generate those sales then you are missing quite a lot. Because without tracking the ads you won’t be able to identify whether or not you are generating positive ROI!

You need to track online advertising otherwise it’s nearly impossible to optimize and scale the campaign if your ads appear to be working.

The call tracking service providers has simplified things. Their dynamic numbers enable online marketers to automatically display a unique tracking number on a website according to the specific keyword, PPC ad, search engine, referring website or banner ad to track which online traffic sources generate phone leads. Yes, this in short lead tracking is all about. With full integration of call data into Google Analytics and Adwords optimizing campaigns to call conversion and increasing your ROI is simple.

Using only real-time data ensures the highest level of data accuracy and provides actionable and timely business intelligence on your or your clients’ campaigns.

Features of the system that track online advertising

Identify which keywords are delivering results
Integrate call data into Google Analytics and other 3rd party platforms
Determine exact cost per lead for online campaigns

For more information please visit: http://www.avanser.com.sg/




Wednesday 8 October 2014

About call recording and call monitoring services

Shake hand with technology. Discover new technology to track ad source and also to improve your sales conversion. For the uninitiated; we are talking about the call recording and monitoring services. Yes, nowadays the service providers can help you to start measuring the most over looked metric in your business - your phone calls!

As a matter of fact; the call monitoring and tracking system allows you to know where calls are coming from. It makes it easy to track your costs per lead in real time. In order to track ad source, tracking and monitoring your calls stand as a great option. The professionals thus provide you the ultimate ability to track your phone calls from your organic web traffic or from the pay per click campaigns through dynamically-generated phone numbers.

This means; you can now access real-time online reports anytime and any time of the day. You can thus track on call geography, time of day, call duration and more with a state of the art call monitoring and call tracking system in place. Moreover; all calls are recorded hence you can evaluate how your admissions reps and customer service agents perform.

Features of the call recording service - 

Call Recording
Advertising source of calls
Call volume
Call trends - including hourly/weekly and monthly activity reports
Location of callers

Believe it or not; if you do not track your phone calls, you are actually missing out quite a lot on knowing the true effectiveness of your online marketing.

If you are not monitoring your call you are also missing out on a hoard of information about how your employees interact with your customers.

Call recording, tracking and monitoring system allow you to track phone calls from any source, any website, any advertising campaign - online as well as offline.

Of course; this will help you not only improve the effectiveness of your Internet marketing efforts, but also give your customer service and sales a boost!

For more information please visit: http://www.avanser.com.sg/